Latin NCAP
Promotional video for mobile app
The Company
The Latin New Car Assessment Programme (Latin NCAP) is an automobile safety assessment programme for Latin America and the Caribbean. Founded in 2010, it offers independent information to consumers about the safety levels of new cars in the market. It's supported by the Inter-American Development Bank, the Euro NCAP Programme and similar initiatives around the globe.
Its tests are based in international renown methodologies, with vehicles awarded with a safety rating between 0 and 5 stars, indicating the protection the cars offer to adult and child occupants.
The Project
We created a promo video to showcase the mobile app's features, such as: Filtering by car brand, car data sheets, and car test photos and video.